Tesco and Sainsbury’s shoppers paying more than Waitrose without loyalty cards, 'shocking' research claims

Shoppers at Tesco and Sainsbury s who decline to use loyalty cards are being charged more for branded products than customers at Waitrose, according to research by the consumer watchdog Which. The organisation examined 245 branded items, including products from Heinz, Nescafe and Mr Kipling, during February. Sainsbury s emerged as the most expensive option for those without a Nectar card, with the basket of goods costing £942. 66, with some 14 per cent higher than Asda, which came in cheapest