GoFundMe sees cost-of-living fundraisers increase by a fifth as British families struggle with rising bills

GoFundMe UK & Ireland managing director Tim Cadogan has revealed a 20% increase in cost-of-living related fundraisers as British families struggle with rising bills. The platform has seen a significant spike in campaigns for basic living costs including food, energy bills, and housing expenses. Cadogan stated that everyday expenses now represent one of the largest categories of fundraising on the platform, with many campaigns launched by individuals who have never previously sought financial help. The surge reflects ongoing economic pressures on UK households, with inflation and stagnant wages continuing to impact disposable income across the country.