Elbows Up in 2025: How Canadian Boycotts Hit U.S. Economy
Canadians boycotted U.S. products like bourbon, orange juice and travel, impacting billions in exports.
In 2025, Canadians responded to U.S. tariffs and political tensions with widespread boycotts under the 'Elbows Up' movement. U.S. spirits exports to Canada fell 85% in Q2 2025, dropping below $10 million US from $63.1 million in Q2 2024. Bourbon exports fell 60% (41.3M to 16.4M units) Jan-Sept, while rum, brandy, gin, vodka and cordial exports dropped 49-76%. Canadian resident return trips from the U.S. by car fell 28.6% in November 2025 versus 2024, contributing to a projected $5.7 billion US tourism loss. Florida orange juice imports to Canada were down 54% by September 2025, with September imports at $7.45 million Cdn versus $12.6 million Cdn in 2024. The boycotts specifically targeted Florida's orange juice industry and U.S. tourism.
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