Charities 'damaging public trust' relying on artificial intelligence to create emotional campaign images
Charities could be damaging public trust by relying on artificial intelligence to create emotional campaign images, new research has warned. A report from the University of East Anglia (UEA) suggests the growing use of AI generated pictures in fundraising campaigns could be sparking suspicion and shifting attention away from the causes charities are trying to highlight. Researchers said an AI generated “high tech shortcut” to empathy may be undermining the emotional connection that drives

Charities could be damaging public trust by relying on artificial intelligence to create emotional campaign images, new research has warned. A report from the University of East Anglia (UEA) suggests the growing use of AI generated pictures in fundraising campaigns could be sparking suspicion and shifting attention away from the causes charities are trying to highlight. Researchers said an AI generated “high tech shortcut” to empathy may be undermining the emotional connection that drives
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